"The rap game has just been taken up a notch with K.I.'s sophomore album, It's Personal. Starting off with the hit single, "Voice of the People", you feel the energy and presence that K.I. brings, which is that of maturity and progress from the advantage point of the streets. K.I. blends deep messages of familiar inner-city struggles with a grown-man attitude that puts most of today's popular music at the kid's table. This album not only appeals to an older audience who understands the identity K.I. represents, but also to a younger crowd who can relate to the messages as lessons told by the proverbial O.G. It's Personal is definitely a must have album, and if this is any indication of the talent K.I. brings to the rap game, you can expect his career to soar in the near future while others take note of what's hot." - Prophet and Poet (P.A.P. Indie Hip Hop Radio) "K.I. is an artist... a true artist and he displays this on his upcoming album, "It's Personal." From the very first track, On Our Way, to the last one, Money Talks Pt. 2, this album kicks you staright in the teeth with unapologetic truth. Fans, both young and older will love this project. I recommend that you hit your favorite online store and grab this one as soon as it's released." - DJ Instynctz (Mix 1620 Radio) "We love to label rap artists--conscious, gangsta, back packer, etc. Good luck labeling K.I., who's as unpredictable as they come. But you'll no doubt recognize him as one of the most distinct voices in hip-hop. And, you'll never question his grit, passion, and his ability to breathe fire on the mic. Just listen to his standout debut album "Writing is My Therapy" and you'll understand why his sophomore project "It's Personal" is so highly anticipated. K.I.'s attempt to tell his semi-biographical story is effortless and flawless at the same time. What lesser artists grind at seems to come easy to him. K.I. and his music are so intertwined that no video is needed to get a feel for what he's trying to show you. It's Personal is such a good album that I'm already anticipating his next one." - DJ Furious (DTF Radio)