Cruz Rock Iyatola (born Frankie Alberto Garcia) is a Dancehall/ Reggae Singer and Producer from the U.S. Virgin Islands. He is sometimes referred to as King Iyatola. Cruz Rock was born on July 4, 1984 on the island of St.Croix U.S.Virgin Islands, the youngest of 3 children. His heritage traces back to Trinidad & Tobago as well as San Juan, Puerto Rico and Viequez. Born to a Trinidadian mother and a Puerto Rican father he is a mixture of two very influential cultures. His love for music started at a young age, his father (Reynaldo Garcia) was a member of a local salsa band on the island, while his mother (Reola Garcia) a woman of faith, always singing to him gospel songs. His sister (Melissa Garcia) was also a great singer, setting examples for him when she performed at local events. While his brother's (Reynaldo Garcia Jr.) unconditional love for reggae helped him to absorb the Jamaican culture and dialect. "My brother began listening to reggae music in the 90's and introduced it to me at an early age , being that I looked up to him I drew closer to the reggae music. I listened to Bob Marley, Shabba Ranks, Sizzla, Red Rat, Buju Banton and so many more legends in the Reggae industry." The number one Break Out Caribbean Artist in L3 Magazine, for the month of July 2012. He was also number one on the Tempo TV Cross Caribbean Countdown for the month of May 2013. He is one of the most highly anticipated Artists to derive from the U.S Virgin Islands, a singer, songwriter & producer. He maintains a steady rise as one of the Virgin Islands top Entertainers, creating a new era in music. A soul that is restless and destined for greatness he is Cruz Rock " Iyatola". His voice echoes through the airwaves stepping into the future with his powerful delivery and lyrical patterns. He is a versatile lyricist with a great imagination, creating genres of music ranging from Reggae, Dancehall, R&B, Island Pop & Reggaetone. Switching from a "DJ MC" with striking lyrics to a "Sing Jay" with soft melodies. Cruz Rock has shared the stage alongside legends like Glenn Washington, Beanie Man, Elephant Man, Mr. Vegas, Bugle, Rock City, Verse Simmonds, R&B sensation Lloyd and many more.