“We need to see a change in the social and political systems of the world. Improper Conduct is the only way for there to be any significant change, because being ‘proper’ implies adherence to the status quo, which leaves things unchanged. Making the album the way we did it, it’s clear that it’s not something that you’ve heard before. It’ll be new to your ears, and we’re looking forward to giving our listeners a view of the world from our perspective. Even the fashioning of its release and marketing is nontraditional—improper—in terms of the music business. Ultimately, we want to take the listeners on a journey with us, and in the end, challenge them to step away from the collective thought of the masses and assert themselves as thinking individuals.” – Heit & Cheri Improper Conduct is an album of original songs, written and performed by Heit & Cheri. It features tracks mostly produced by Heit The Great, with two tracks produced by Ay B. The album includes a combination of rap and singing. It was influenced by many different genres, including Blues, Soul, R&B, Hip Hop, Techno, and Electronica. Heit is a producer/rapper/songwriter, with close to two decades of experience creating music. Cheri is a singer/songwriter who has always enjoyed experiencing music in one form or another all of her life. Together, Heit & Cheri found their musical collaboration a natural extension of providing social and political commentary via their website and podcast. They incorporate many of the ideas and principles discussed on their website and podcast into their music, hoping to share their message with new audiences.