Multi-talented pop-rapper, S’BO GYRE’s sophomore project, Altar Call is a genre-bending hip hop project that draws sonic inspiration from Afropop, Kwaito, Jazz, Amapiano, RnB, and Pop. With foundational production from hip hop producers LTO and Trinity Beatz as well as soul-funk amp-lofi producer Yolophonik, the production and project is embellished and musically directed by Amapiano, Gqom and African electronic dance maestro, SiyaCee of Audio Addicts. A first in a trilogy thematically based on hearing, heeding, and embodying a calling, it’s seamlessly knit by a tale of the challenges and courage needed when one hears the calling. The uplifting lyrical content is balanced by thematic rooting in optimism centered by realism. With rap, singing and live instrumental performances by S’BO GYRE and featured artists, Altar Call is an enmeshment of cultural, musical, and societal influences. To add to S’BO GYRE’s witty bars and punchlines, as well as his charming flows, he also adds a mature singing voice unique to himself through a mixture of a soul, funk, pop and gospel vocal delivery style. Featured artists include Dali Danger, Brassy Sounds, Cheryl Zondi, Tim Welsh, LTO and Namakau Star. The wide range of artist reflects the multi-genre appeal of Altar Call, a project S’BO GYRE drew inspiration from Sankamota (Dreams Come True), AKA (Touch My Blood) and Kabelo (The Bouga Luv Album). Altar Call deems itself undeniably appropriate for any settings through its masterful use of pacing, thematic semblance, instrumental construction, lyrical prowess, vocal deliveries, well-chosen features and most importantly – a message. It is enlightened yet playful, upbeat yet moderate, mature yet youthful - gritty yet sophisticated. Altar Call’s greatest strength is its cross-cultural and cross-generational appeal. A well-balanced, instant classic.