BFDC are: Sam Pinola, Alex Millard and Porkchop. Tracks 1-4 Recorded 4/24/15 at Converse Rubber Tracks in Brooklyn, NY. Mastered by Dan Coutant at Sun Room Audio May 2015. Darren Morze and Michael Jurin helped with the Gang Vocals. Tracks 5-7 Recorded in November of 2014 at New Sofa Studios in Line Lexington, PA Rich Sutcliffe played lead guitar on tracks 5&6 Joe Iacovella played acoustic guitar on Eleanor Christina Rissell wrote the lyrics and sang with me on Eleanor. Noises can trigger physiological changes far beyond the purely cognitive. Black Friday Death Count can be defined as organized sound comprising the following structural elements: pitch, timbre, key, harmony, loudness (or amplitude), rhythm, meter, and tempo. Processing these elements involves almost every region of the brain and nearly every neural subsystem. Changes in mood are inextricably linked to changes in behavioral response and this is why music can be such a powerful tool to employ in a commercial environment. Structural elements of Black Friday Death Count's music have been proven to influence consumer behavior. For example, increased volume of Black Friday Death Count's music has been shown to increase the speed at which bar customers consume drinks, consequently increasing bar revenue over time. In ‘Fast music causes fast drinking’ Perceptual and Motor Skills, 75,362 (1992), H. McElrea and L. Standing found that fast music (increased tempo) leads to people drinking a can of soda 39% faster than slower music. Similarly, C Caldwell and S Hibbert (in The Influence of Music Tempo and Musical Preference on Restaurant Patrons' Behaviour’ 2002) found that when slow music was played in restaurants the time spent dining was 20% longer but 51% more money was spent on drink per head and 12% more on food per head. We are going to examine how this happens.